Instagram’s latest updates, announced today, introduce two significant features: “Instagram Live” Video on Stories and “disappearing messages” for groups and friends in direct messages. These updates integrate popular functionalities from Snapchat and Periscope, marking Instagram’s strategic move towards enhancing live video streaming and private messaging.
Unlike Facebook Live and Messenger, Instagram is prioritizing a more time-sensitive and ephemeral approach to video content and private communication with these recent “social media updates.”
Introduction to Instagram’s Latest Updates
Instagram has recently unveiled compelling new features aimed at enriching user experience and boosting engagement. These updates include the integration of Live Video into Stories and the introduction of disappearing photos and videos. These additions aim to offer users more dynamic and interactive methods to share moments, engage with their audience, and express creativity.
Live Video on Stories enables users to stream real-time content to their followers, fostering immediate interaction and connection. Meanwhile, disappearing photos and videos provide a fleeting yet playful way to share spontaneous updates, aligning with Instagram’s innovative approach to staying at the forefront of the rapidly evolving social media sphere.
Instagram Live Video on Stories
Instagram’s latest updates have groundbreaking new features. They aim to boost interaction and engagement. They include “Live Video” on Stories and “disappearing photos and videos.”” These enhancements provide users with dynamic ways to share moments and connect with their audience in real-time.
“Instagram Live Video” on Stories allows users to engage with friends and followers in real time. It creates a more spontaneous and authentic sharing experience than Facebook. After the broadcast, the live story disappears from the app. This ensures a safe space for sharing unfiltered content.
To start “Instagram Live Video,” users swipe right from the Stories camera. Then, they tap “Start Live Video” and begin broadcasting live for up to an hour. Followers may get notifications when a user goes live. A Live tag will be on their Instagram Stories bubble.
![](https://blog.kicksta.co/wp-content/uploads/2016/11/Instagram-live.jpg)
Viewers can participate by commenting and liking with repeated taps. Streamers can manage interactions by hiding comments and buttons. They can also block or report bad behavior. The “Explore” feature’s “Top Live” section makes it easier to find live content. It offers curated channels based on view count, geography, and language. This expands the reach of live experiences globally.
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Interactive Live Features and Disappearing Media on Instagram
“Disappearing photos and videos” let users share quick, fleeting updates. These messages vanish after being viewed. This gives users control over their shared content’s lifespan. To send a disappearing photo or video, swipe right to access the camera. Then, capture the moment and tap the arrow to send it to a friend or group. Recipients can view the content once before it disappears. Indicators notify senders if the media has been replayed or screenshotted. This enhances privacy and user control.
Use Instagram Live Video and disappearing photos to share a live video of your birthday party with friends and family who couldn’t attend. You can also send a funny moment from your day without it staying on your profile. Businesses can host a live Q&A session to engage directly with their customers or use disappearing photos to send exclusive sneak peeks of upcoming products to loyal followers.
Disappearing photos and videos feel exclusive and urgent. They urge followers to engage with content quickly. The Explore feature’s curated live content can help businesses. It can reach new audiences based on their interests and locations.
These new features on Instagram offer exciting opportunities. They let users and businesses connect, share, and grow on the platform.
How to Go Live on Instagram Stories
![Young man using instagram live feature](https://blog.kicksta.co/wp-content/uploads/2016/11/young-people-using-reels-1024x684.jpg)
Going live on Instagram Stories is a straightforward process that allows you to connect with your audience in real time. To start, swipe right from the Instagram Stories camera and tap the “Start Live Video” button. Once you begin your live video, you can share content for up to an hour. Your followers may receive a notification that you are live, and a Live tag will appear on your Instagram Stories bubble at the top of their feeds, making it easy for them to tune in.
During the live broadcast, viewers can comment and like your stream by tapping repeatedly. As the broadcaster, you have the option to hide comments or all buttons if needed, ensuring a distraction-free experience.
You can also block or report any users who harass you. Additionally, new live stories can be discovered on the Explore page by tapping on “Top Live,” where Instagram provides a curated channel based on view count, geography, and language, enhancing your live video’s reach and engagement.
Interacting with Live Video on Instagram
Interacting with Live Video on Instagram is an engaging way for both broadcasters and viewers to connect in real time. As a viewer, you can comment on the live video and show your appreciation by tapping the screen to send likes, which appear as hearts. This instant feedback creates a dynamic and interactive experience, making the broadcast more lively and engaging. Notifications alert followers when someone they follow goes live, encouraging immediate participation and increasing the potential for real-time interaction.
For broadcasters, managing interactions during a live session is straightforward. You can view comments and likes from your audience as they appear, allowing you to respond and engage directly with viewers. If necessary, you can hide comments or other buttons to maintain focus on the content being shared.
Additionally, you have the ability to block or report users who exhibit inappropriate behavior, ensuring a safe and positive environment for all participants. The Explore page also features a “Top Live” section, where popular live videos are curated based on view count, geography, and language, providing an opportunity for your live content to reach a broader audience and attract new followers.
Disappearing Photos and Videos for Groups and Friends in Direct Message
Direct Messaging already has 300 million monthly users, but all messages exchanged are permanent. Now you can send disappearing photos and videos directly to groups and friends in a pressure-free way. Whether your account is public or private, you can only send disappearing photos and videos to people who follow you.
Here’s how:
Swipe right into the camera to take a photo or video, then tap the arrow to send it privately. You can choose to send it to a group or individual friends at the same time. Recipients can watch the messages once, and replay them once, but then they’re gone. If they screenshot or replay, you’ll get a notification.
![Instagram Live Video example](https://blog.kicksta.co/wp-content/uploads/2016/11/image-1.png)
![disappearing DMs on instagram screenshot](https://blog.kicksta.co/wp-content/uploads/2016/11/image-2.png)
![disappearing DMs on instagram screenshot](https://blog.kicksta.co/wp-content/uploads/2016/11/image-3.png)
To open your inbox, tap the new paper airplane icon at the top right corner of your feed or swipe left. You’ll see disappearing photos and videos in a bar at the top. If lots of friends contribute to one of the group conversations, the thread becomes a collaborative Story slideshow you can tap through.
The dual Direct Messaging inbox is a little complicated, but both expiring and permanent messaging makes sense.
Instagram gives creators total control over their audience. No one can snoop on this content without you knowing. You now have the freedom to be yourself by choosing who you be yourself around, without the fear that your co-worker or a family member might see. This rollout will happen in the next two weeks and is available for iOS and Android.
We’re sure that soon enough you’ll be able to go Live in a private group… Until then check out Kickstagram’s Blog with all the latest Instagram marketing tips, features, etc..
Sending Disappearing Media on Instagram
Sending disappearing media on Instagram offers a fun and spontaneous way to share moments with your friends and followers. To send a disappearing photo or video, swipe right from your home screen to open the camera, capture your desired content, and tap the arrow to send it to a friend or group. These messages can only be viewed once, providing a sense of immediacy and exclusivity. The ephemeral nature of disappearing media encourages users to share candid and temporary content without the permanence of regular posts or stories.
For recipients, viewing disappearing media is a unique experience. They can see the photo or video only once, adding an element of surprise and urgency. After viewing, the content disappears from the chat, creating a more private and intimate interaction. Users can see if their media has been replayed or if the recipient has taken a screenshot, giving them additional control over their shared content. This feature is particularly useful for sharing quick updates, behind-the-scenes glimpses, or special moments that don’t need to be saved permanently on the platform.
Managing Disappearing Messages
Instagram’s disappearing messages are easy to manage. This lets users control their short-lived content. When you send a disappearing photo or video, you can easily monitor its status; you’ll see if it has been viewed, replayed, or if the recipient has taken a screenshot. This transparency provides a layer of security and awareness about your shared media. For recipients, these messages are designed to be temporary, disappearing after being viewed, which adds a layer of privacy to the interaction. This feature encourages more genuine, spontaneous sharing. It’s perfect for fleeting moments and quick updates that don’t need to be on your profile.
Conclusion and Future Updates
Instagram’s new Live Video on Stories and disappearing posts boost engagement. Live Video on Stories lets users connect in real-time. It fosters immediate, authentic connections with their audience. Meanwhile, disappearing photos and videos offer a fun, urgent way to share moments. They add a thrill to content sharing. These updates enrich the user experience. They offer new ways to express and connect. They also provide businesses with tools to engage followers and promote their brands.
Instagram has the potential to make its platform even better by improving the analytics for live videos, which would give users more detailed knowledge about their audience. Adding interactive elements like polls, quizzes, and live shopping could boost engagement. It would create a more immersive experience. Allowing multiple users to stream live together would foster collaboration and a stronger community.
Additionally, improving the Explore page with personalized recommendations for live content could make it easier for users to discover broadcasts that interest them. Creating temporary highlight reels for content that disappears would enable users to tell curated stories. Advanced privacy settings for live videos and disappearing media would help. They would create a safer experience for everyone.
Author
Luna’s expertise lies in creating engaging Instagram Stories that capture moments and spark conversations. With a background in content creation and digital storytelling, she loves helping brands turn daily interactions into impactful narratives. Outside of work, Luna enjoys spontaneous road trips and documenting life through her own Stories.
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