August 7, 2019 by Rafaella Aguiar
Can You Buy Organic Instagram Followers?
As someone running social media for a brand or business, chances are you’re always looking for ways to increase your organic Instagram followers.
A large following of engaged potential customers can increase your chances of making a sale, whether you’re an influencer, a social media manager, or someone building a brand and online presence.
Raise your hand if you’ve seen an ad that says something like “get 100+ new followers for the cost of a latte!” If you’re looking for more followers for Instagram, that sounds great on the surface, but…
Does Buying Organic Instagram Followers Really Work?
No. We’re sorry, we really hate to burst your bubble. But we have a feeling that you thought buying organic followers was too good to be true, so hopefully, this isn’t too much of a shock.
Think about it for a moment. The definitions of buying and organic are polar opposites. If you think about your website traffic, Google Analytics will show you “organic” traffic and “paid” traffic, and they’re separated because the two don’t intersect.
Organic Instagram followers choose to follow you on their own, not because you paid to acquire them.
Risks of Buying “Organic” Followers
There are plenty of reasons that it isn’t a good idea to try to buy “organic” Instagram followers, but we’ll take a look at six major reasons here.
1. Low Engagement
If you’re looking to build up your Instagram following, chances are it’s because you’re looking to form a community. You’re probably hoping to serve your followers, give them value and then offer them the chance to purchase something from you.
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Creating that trust and community involves engagement from your audience. If your followers just scroll past your posts, what good is it having them? We’re not in the business of having vanity numbers, and we hope you aren’t either.
2. Lack of Social Credibility if You Buy Organic Instagram Followers
This very much plays into our first reason. If potential real followers are coming to your Instagram profile to check you out, they’ll likely look at your follower count.
Then they’ll probably compare it to your engagement on your past few posts. If there’s a big discrepancy between the two, which there probably will be with fake followers, you can lose social credibility.
The same thing can happen if your potential followers try to look through your current follower list and just see a list of bots and fake accounts.
3. Follower Drop Off
Fake followers are also much more likely to drop off and unfollow you than people who actually choose to follow your account.
Sure, not everyone who finds you organically will follow you forever, but fake accounts are much more likely to unfollow you shortly after they follow you.
While it’s better to get rid of those followers anyway, now you’ve just wasted your money trying to acquire followers who leave immediately.
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4. Compromised Analytics
Your performance metrics will likely be skewed if you have fake followers, bots or spam accounts on your page. You won’t be able to tell how well your posts are performing if most of your followers are fake.
You also want to be creating content that resonates with your ideal customers (those organic Instagram followers), but having an audience of bots won’t tell you how well you’re doing.
5. No Sales or Website Traffic
If you’re promoting your business or brand on Instagram, at some point you’re going to be trying to sell something.
Fake followers will never buy your products, and they won’t go to your website. They’re not real, and they won’t want to actually buy from you.
Instagram is a marketing tool – why would you want people following you who won’t want to make a purchase?
6. It’s Against Instagram’s Terms of Service
Yep. You’re actually not allowed to straight-up buy organic Instagram followers. If you do, you could be banned from the platform. At the very least, Instagram will likely delete the fake followers from your account, which again makes buying these followers a waste of money.
The platform wants to ensure that your real, organic Instagram followers are having a good experience, so they’ll remove fake followers that are getting in the way of that.
Types of Services to Avoid
Please, please avoid any Instagram growth platform that guarantees you a particular number of followers. This is an absolute giveaway that they are selling fake profiles that won’t engage with you. Real, organic Instagram followers have to be able to choose to follow you on their own – so it’s impossible to guarantee.
If a platform wants you to buy organic Instagram followers in order to perform their marketing strategies, please run away. That’s another red flag for all of the reasons we discussed here. Don’t get your account banned, and don’t make your engagement suffer. Just try to get real followers for Instagram.
It’s also a really good idea to avoid buying an existing Instagram account that comes preloaded with followers. Most likely these are all fake followers and bots, so you’ll have all of the same problems we’ve been talking about in this blog.
If they do happen to be organic Instagram followers, how do you know they’ll be interested in your brand? They’ll most likely fall off, decreasing your engagement and follower count, and you’ll be back to where you began.
Types of Growth Services to Look For
Not all Instagram growth services are bad, though! In fact, there are plenty that can actually help your brand, if you know how to evaluate them. Look for a platform that emphasizes organic growth and doesn’t guarantee you a particular number of followers.
You also want to look for a platform that talks about real followers and that offers you plenty of transparency. Avoid any platform that’s says you can buy organic Instagram followers. And anyone can write “real” or “organic” on their website, but they can’t fake it when they explain their methods.
Getting More Organic Instagram Followers
The best way to bring organic followers to your account is to engage with them. This will inspire them to visit your account and make a choice of whether or not they want to follow you.
However, Instagram can take up a lot of your time, especially when you’re trying to grow your following. If you’re looking to grow your following but still save time, we have some tips for that, too.
1. Find a scheduling tool to plan and automatically post your content.
2. Invest in an Instagram growth service (like Kicksta) that can reach out and engage with potential followers on your behalf.
3. Set up an analytics software that will provide you with the information you need to understand without having to wade through unimportant numbers.
As much as we wish we could tell you that you can buy a guaranteed number of organic, real followers for Instagram, we can’t. Here at Kicksta we believe in full transparency, so we have to be honest with you.
The best way to expand your follower count with real organic Instagram followers is by engaging with ideal potential followers (or having an Instagram growth service do it for you) and giving them the chance to like your page. Are you going to give it a shot?
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